Choose your favorite FM or AM radio station.
1. What is its frequency or amplitude?
2. What are its call letters?
3. How would you describe its format?
4. In what ways does it publicize or promote itself off the air?
5. What types of ads do you hear most often? Who do you think
the target audience is?
6. Do you listen to this station for a particular radio personality
or the station's content?
Now, do a little research online:
7. What company owns your station?
8. What other stations are owned by this parent company, and where
are they located?
9. Does the owner run any other radio or TV stations in your area?
If so, which ones?
10. What are the implications of what you've discovered?
11. Was it hard to find this information?
Remember to write your answers in the corresponding etudes assignment shell.
