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HOLLER!
Hutch Klub Case Study

Sun Seed Company, a bird and small animal pet food
manufacturer, was looking to tap into the ever growing
market of children owning small animals and learning
responsibility at a young age. What better way than
with a group of illustrative animal characters known as
the Hutch Klub Kids...

hutchklub.jpg

Quiko Case Study

Quiko, the leading bird food manufacturer for more than 30 years in Europe, called on Sun Seed Company to be
the sole distributor of their product in the states. Sun Seed gladly took on the task but with one small hurdle.
The package design was severely outdated which caused little interest among consumers and slow sales.
We took on the task of creating a new look for a great product with award winning results and increased sales...

quiko.jpg

Ginger Ridge Case Study

Ginger Ridge, a horse treat company located in Northwest Ohio, was a brand new spin off company
from Sun Seed. They were in search of a premium, high end, rich looking design, yet wanted to keep cost down.
So, how did we handle that? With flying colors of course...

gingerridge.jpg

Akasha Crystals Case Study

Akasha Crystals in Ann Arbor, MI, designer, manufacturer, and importer of decorative glass and
stone products for leading retail chains and distributors worldwide, was looking for a fresh look
and brand to their identity and packaging. Several makers of the same product all have a similar
look to their packaging as shown on left. Akasha Crystals needed something to stand out in the industry.
We came up with a retail shelf friendly and creative look that stands out from the rest as shown on right.

akashapack.jpg

akashaboxflat.jpg

Sono Luminus LLC Case Study

The concert recorded here was the last in a 16-month series of concerts sponsored by the National Endowment
for the Arts, and centered around the 44-year career of Madrid's most unusual 18th-century composer,
Francisco Courcelle. The goal for this cd design was not to fit a certain style, nor was Sono Luminus looking
for a particular "right" answer. What they were looking for was a creative design that compliments the music,
balances the modern classical elements, and has shelf appeal.

OrchestraofNewSpain1.jpg

Fluker's Reptile Food...Wax Worm and Fruit Fly Product.

FlukersLabels.jpg

Dowell designs ~ 17823 Monroe St. ~ Grand Rapids, Ohio 43522 ~ p: 419.832.6063 ~ c: 419.787.4924

All images, logos and content copyright (c) 2009 Dowell designs. All rights reserved.