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In the News

September 13, 2006 Burlington County Times Article:
 

Group puts safety focus on children in Riverton

By: TODD MCHALE (Wed, Sep/13/2006)

RIVERTON — As the Riverton Drive 25 organization winds down its weeklong safety awareness program, organizers hope motorists have gotten the message about slowing down while driving through town.

“We are really happy with all the support we've gotten in the borough,” resident Katy Roussos said of the organization's first-ever “Back to School — Drive 25 Week.”

Inspired by the national “Keep Kids Alive, Drive 25” campaign, members of the Riverton Drive 25 organization have made it their goal to raise awareness and help develop long-term solutions to encourage drivers to obey the town's speed limits and promote pedestrian safety.

“We knew it was an issue that's been a concern with a lot of people in town for some time, so I'm not that surprised we've gotten so much support,” Roussos said.

Several Thomas Avenue neighbors formed the organization back in June, and organizers kicked the program into high gear Thursday to coincide with the opening of school in a town where most children walk to school.

“It's not only a (pedestrian) safety program for kids, it's also a reminder to parents to drive safely,” said resident Jennifer Waldhauser, a member of the group.

So far, about 45 residents have put up “Drive 25, Keep Kids Alive” signs in their yards, a banner has been raised over Main Street, and organizers have handed out pedestrian-safety fliers and stickers to students at the school and to passengers at NJ Transit's River Line stop.

Waldhauser said borough officials supported the group's effort and the Riverton Police Department told organizers they would crack down on all speed violators during back-to-school week.

The campaign is just latest in a series of awareness projects sponsored by Riverton Drive 25.

The next goal is to find long-term solutions to prevent speeding in the borough. “Our biggest hurdle is to find out what will best work to slow down motorists,” Waldhauser said. “We're continuing to work with the borough and the county on soliciting (state) grants to have traffic studies done. We would like to get some advice on what traffic-calming devices will work and where to put them.”

Anyone interested in more information about Riverton Drive 25's efforts can visit the group's Web site at www.rivertondrive25.com.

E-Mail: TODD MCHALE

 
Article's URL: 
                                          
                                          http://www.phillyburbs.com/pb-dyn/news/112-09132006-711791.html
 
 

 
 
August 2, 2006 - Burlington County Times Article:

Neighbors want to put brakes on speeders through Riverton

By: TODD MCHALE (Wed, Aug/02/2006)

RIVERTON — It may be a fast-paced world, but a handful of residents have made it their mission to remind motorists to slow down.

What started as a few neighbors concerned about speeding in residential areas has turned into the borough's own Keep Kids Alive Drive 25 campaign.

In conjunction with a campaign by a national nonprofit organization with the same name, the local effort is geared to make streets safer for pedestrians and to send a message to motorists that speeding is not acceptable.

“We're a walking community with a ton of children, and we just felt like (speeding through residential areas) is a disaster waiting to happen,” said resident Katy Russos, who helped organize the local effort.

Russos and her neighbors began the campaign in June after talking to others in the borough about the situation.

“Once we determined that speeding was a townwide problem, we decided to go to the council,” Russos said.

With the blessing of the council, Russos and her neighbors started putting up signs bearing the Keep Kids Alive Drive 25 slogan. Inserts about the campaign also were placed in every property owner's tax bill.

The group is now working on an educational program, scheduled Sept. 7-14 to coincide with the beginning of the school year.

The goal of the awareness week is to let children and adults know what they can do to keep borough roadways safe for pedestrians and motorists.

In addition to the educational aspect, Russos said he hopes some New Jersey State Police troopers will come in during the week to help Riverton police officers enforce speed limits in residential areas.

To learn more about the campaign, visit the group's Web site at www.RivertonDrive25.com. Yard signs are available for $15 at the New Leaf Gift Shoppe and Tea Room on Main Street. T-shirts are available for $5 at Farmers & Mechanics Bank on Main Street.

E-Mail: TODD MCHALE

 
Article's URL: 
                                          
                                          http://www.phillyburbs.com/pb-dyn/news/112-08022006-692318.html

Channel 6 abc (6abc.com, Retrieved 8/6/06):
 

NJ Town Starts New Road Sign Campaign

WPVI 

August 3, 2006 - You're going to notice some new signs when you drive through Riverton, New Jersey.

The community took it upon themselves to start its own "Keep Kids Alive Drive 25" program.

The campaign warns speeders to slow down in residential areas.

It all started with Residents taking their idea to the city council, which approved putting up the signs.

Riverton's program does work in part with the nationwide campaign of the same name.

(Copyright 2006 by Action News and 6abc. All Rights Reserved.)

  

Keep Kids Alive Drive 25® is a trademark of Keep Kids Alive Drive 25, a Non-Profit 501(c)(3) Organization, P.O. Box 45563 Omaha, Nebraska, 68145 used with permission. No other entities may use this mark without prior permission. For information, please call 402-334-1391.