1200 Broadway (2D)

New York, NY 10001

Tel: 646/258-7879

email: Dorian AT Benkoil DOT com

Senior leader in digital media content production, development, analysis and marketing. Superior business, editorial and cross-media skills. Accomplished in audience and community development and revenue increases Strong presentation and training skills.

EXPERIENCE

TEEMING MEDIA, New York City 2005-Present

Senior Consultant, Partner

Conduct high level strategic media and business analysis. Act in senior publishing and editorial capacity for digital media properties. Educate, train and facilitate.

· Assemble and lead editorial and business teams in production of highly effective content toward specific business objectives for major Web and publishing outlets, including CNET.com, mediabistro.com, TopButton.com.

· Publicly speak, educate, facilitate and coach professional groups in media business and editorial disciplines, on air and in person. Clients include RachaelRayShow.com, Baruch College, conferences (see below).

· Write, edit and publish media business analysis. Clients include Jack Myers Media Business Report, Corante's Rebuilding Media, mediabistro.com.

· Develop digital media strategies. Analyze and improve business plans, financial documents and presentations to financial and business communities. Determine financial and operational viability of new and existing ventures.

· Analyze and optimize digital media through analytics, statistical techniques, SEO, SEM, e-mail and other techniques and technologies.

· Produce custom research and targeted white papers for high level media executives for Borrell Associates, private labels.

· Develop, lead, moderate events for multiple clients.

MEDIABISTRO.COM, New York City 2006-2007

Editorial Director

Secured direct, membership, subscription and ad revenues. Handled marketing, PR and audience development. Led teams across multiple platforms -- blogs, video, paid and free content, custom media and event production – achieving multiple business objectives.

· Increased paid memberships sourced to editorial 25 percent year-on-year. Sharply reduced attrition.

· Increased email registrations 30 percent year on year. Improved list profile, added new demographic groups.

· Increased sites' traffic 20-50 percent. Optimized flow and effectiveness.

· Increased editorial coverage in key revenue-producing areas, leading to ad revenue increases of 350 percent. Maximized editorial effectiveness to increase audience and attract quality advertisers. Introduced new ad placements and sponsored products.

· Oversaw complex network of blogs covering multiple industry verticals. Increased traffic 100 percent, added new coverage, ad sales opportunities.

· Launched new video programming in free and paid formats.

· Gained new exposure in New York Times, Washington Post, BBC, academic publications, blogs, etc.

· Launched highly successful and profitable professional breakfast speakers series. Produced concurrent video.

· Secured new partnerships and business development opportunities.

· Assembled highly effective editorial teams. Planned, architected and oversaw design of new sites and site areas from conception through launch.

· Publicly represented company to the press, on air and at events.

FAIRCHILD PUBLICATIONS, New York City 2004-2005

General Manager, Fairchild Internet

Directed Fairchild Publications' Internet division, consumer and business publications

· Secured significant ’04 operating profit despite having been budgeted for loss.

· Launched re-platformed and redesigned WWD.com, Fairchild’s flagship site, achieving best-ever months for subscriptions, revenues and registrations. Initiated new and improved content offerings, display, ad placements and tracking, design, navigation, news coverage and emails. Executed successful print and Web marketing and PR campaigns

· Initiated and developed new websites for multiple publications and divisions.

· Recruited and quickly trained new staff in marketing analysis, Web development and ad serving.

ABC NEWS, New York City 1997- 2004

Managing Producer, Editorial/Business Integration, ABC News Digital (2001 – 2004)

· Developed $11 million in new sales and business opportunities.

· Attracted 600,000 new users to the site monthly marketing and optimization.

· Implemented new policies and procedures to balance commercial and editorial. needs,

· Developed new bizdev and partnership opportunities. Negotiated contracts.

· Oversaw, edited and managed workflow for freelance producers, reporters.

· Wrote and produced for World News Tonight with Peter Jennings.

Previously: Managing Producer / International Producer (1997 – 2001)

· Directed team internationally under intense conditions and deadline pressure

PREVIOUS EXPERIENCE:

THE ASSOCIATED PRESS, Editor of International News / Foreign Correspondent

NEWSWEEK MAGAZINE, Editor / Correspondent / Reporter

JAPANESE TV REPORTER, Major network shows, in Japanese

EDUCATION

Baruch/Zicklin School of Business, City Univ. of New York. MBA candidate 2007.

Fulbright Fellow, Sophia University, Tokyo. International media studies.

Stanford University. B.A. Communication with focus in International Relations.

OTHER SKILLS/AFFILIATIONS

Languages: French, Japanese. Knowledge of Chinese, Spanish, German.

Memberships: Online News Association (committee member), Society of Professional Journalists, Japan Society, Asia Society.

Awards Judge: American Society of Magazine Editors, Online News Association, Emmy Awards, Editor and Publisher/MediaWeek's EPpy awards, South Asian Journalists Association.

Speaker/Moderator: Specialized Information Publishers Association (SIPA) conference 2007; New York Media Information and Entertainment Group 6/20/07; Digital Magazine News Conference 2006.

AWARDS & HONORS

Mirror Awards, finalist, 2007.

Society of Professional Journalists, Sigma Delta Chi Award for Deadline Reporting, Online Journalism., 1999 and 2000.

South Asian Journalists Association, Outstanding story on South Asia, 1999.