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EMPLOYMENT Freelance Writer, Editor,
Marketing Consultant April 1999-Present Run a writing, editing, and marketing consulting business, with such clients as Tim Kenney Marketing Partners, DeVall Advertising, Doceus, Ventera, Vizual, Keystone National High School, American Academy of Independent Studies, Blackstone Career Institute, Market Experts, Periscope Communications, University of MD, and US Department of Defense. Special focus on brochure and website copy. Experience in market research, sales letters, telemarketing scripts, presentations, advertisement copy, press releases, educational writing, and more.
Marketing
Manager American
Bankers Association September 1997-April 1999 Coordinated the promotion of all conferences and products for the Retail Banking segment and several new high-tech initiatives. Duties included media planning, vendor management, budgeting, editing, and on-site coordination. Hired and trained a webmaster for the Professional Development Group. Worked in trade show booths in a sales and public relations capacity. Served on re-engineering committees for more efficient management of company resources and better promotion of the company website.
Copy Manager NRI/ McGraw-Hill Continuing
Ed. Ctr.
December 1996-August 1997 Oversaw the writing of all promotional literature. Researched market trends and suggested new products. Designed website for new McGraw-Hill division. Recommended placement of banner advertisements. Hired and supervised freelance graphic artists and CGI programmers. Coordinated five-year accreditation process.
Copywriter NRI/ McGraw-Hill Continuing Ed. Ctr. August 1993-December 1996 Wrote advertisements, catalogs, sales letters, brochures, newsletter articles, and telemarketing scripts for vocational courses, degree programs, and continuing professional education. Researched market trends. Designed company website. Coordinated seasonal offers to unsold prospects.
Writing Instructor NRI/ McGraw-Hill Continuing Ed. Ctr. August 1992-August 1993 Edited and evaluated student papers for Fiction, Nonfiction, and Children’s Literature courses. Answered students’ questions. Supervised staff of freelance instructors. Continued working as a freelance instructor after promotion to marketing department. EDUCATION B.A. in English September 1988- May 1992 Minor
earned in Dance History, Aesthetics, and Criticism. Activities included: 4 years as a college tour guide, 4 years as a writer
for the Mount Holyoke News, 4 years on the English Department Advisory Board, 3 years performing in the Dance Department,
2 years as a tutor in the interdisciplinary VOLUNTEER WORK Business
Volunteer for the Arts Cultural
November 1996-Present Act as a marketing consultant, with such clients as Washington Very
Special Arts, Theatre Chamber Players, Congressional Chorus, Jane Franklin Dance, and Kathy Harty Gray Dance Theatre. Received
Recognition Award in 2001. Admissions Representative Mount Holyoke Alumnae Field Office June 1992-Present Conduct interviews and attend college fairs in the Board of Directors President 2007-Present
Responsible for the overall operations of the AUCP Board of Directors. Run board meetings and plan school activities.
Coordinate lease negotiation, teacher contracts, and annual budget. Oversee Vice President, Community Outreach Chair, Newsletter
Editor, Webmaster, Hiring Chair, and Alumni Committee. Secretary 2003-2004 Recorded minutes of meetings and handled correspondence for the preschool. Oversaw Archivist and Librarian. Vice President 2002-2003 Main channel of communication among parents, teachers, staff director, and the board. Oversaw assistant vice president,
room parents, teacher support parents, evaluation committee, and continuing education committee. Parent Teacher Association Tuckahoe Elementary Arts-in-the-Curriculum Committee 2004 – Present Plan school-wide arts education activities, including performances and author visits. Arts-in-the-Community Committee 2004 - Present Coordinate student art displays in the local area and raise funds for arts programs. Newsletter Editor 2006 – Present Edit bimonthly school newsletter.
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