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P O R T F O L I O





 Website Designs 





 online 











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The accessibility of the World Wide Web is a concept in which I believe will ultimately have profound impact on the nature of human knowledge and lore.
..... Please contact me if you would like similar work done.
















Lettering Art in Modern Use 






``You are here.'' Online since February 1997, I began a redesign in mid-2003, striving for a clean look, easy navigation and flexible rendering on a broad range of browsers and screen sizes.
..... In addition to being the home of my on-line portfolio (much of my design work is print, and I don't have copyright so as to be able to feature it here), I've tried to add useful, interesting information on how I approach graphic design, printing and typography.






 Thomas Food Industry Register 








When I was first hired by ATLIS, one of my responsibilities was managing and creating ads for the Thomas Food Industry Register, including on-line catalogues. Accessibility was a primary concern. These sites were created using Adobe PhotoShop for the graphics, and Adobe GoLive to set the pages, coding mostly to the HTML 3.2 specification.







 Cover art
Keebler 








Although this site features (of course) Ernie, the Elf, the intent was to market Keebler's commercial services in an efficient and professional manner to busy food service executives. Therefore, the navigation system, although image based always reflects which pages have been visited.







 Cover art
Kendrick Johnson on-line catalogue 








A diverse range of widely different product brochures was pulled together and unified to make an on-line catalogue a seamless whole.







 

Naumes on-line brochure 








This mini web-site reflects the very slick and sophisticated print materials which this established grower uses, converting die cuts and folds into a subtle presentation depending on visual cues to facilitate linear navigation or purposeful exploration.







 

Setton Farms 








One of TFIR's premiere print advertisers, it was nevertheless necessary to gently coax them into having an up-dated on-line presence when they began a new identity program.







 Cover art
Thor, Inc. 








The ability to print and make use of pages individually was an especial concern in this on-line brochure.







 Other 






Clue Consulting shaded pencil logo
Clue Consulting 







A website designed to work on screens as small as a typical PDA.














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 Copyright 2001--2003 William F. Adams 
last updated 9 November 2003